Back in Oct I was part of a crew that flew out to Little Rock AFB to show off the gigantic C-5 Galaxy for their 50th anniversary air show. Being the airplane freak/airshow hound that I am I took off several times each day to see the sights and catch in some action. The first day out I spotted something I have never seen at ANY event; a camera shop out of Little Rock had brought in several digital camera set-ups to loan out to spectators... for FREE! And these weren't your cheap P-n-S cameras either, I saw them handing out many a D70 kit to anyone willing to leave a drivers license and credit card as collateral. Heck, they even had a 300mm F2.8 for the more experienced people to try out. At the end of the day when you returned the camera they would then download all the pictures to a CD for you to keep, again all totaly free. But I think the best part was the platform. Right next to show center (and behind their tent) they had an 18 wheeler bed setup as a platform for the people trying out their cameras... of course I talked may way on to the platform even though I shoot Canon and they were air show dealers. 
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