Aviation
Nation is now an officially
endorsed
and sponsored Las Vegas Event
On
February 12, 2003, the Las Vegas
Events (LVE) Board of Trustees
voted to make Aviation Nation,
the Nellis Air Force Base-Las
Vegas Air Show, an officially
endorsed and sponsored Las Vegas
event. The sponsorship provides a
substantial marketing, media and
advertising budget for Aviation
Nation and the event will now be
promoted through marketing
programs of Las Vegas Events and
Las Vegas Convention and Visitors
Authority.
Las Vegas
Events joins corporate sponsors
such as Boyd Gaming Corporation
(NYSE: BYD), a leading
diversified owner and operator of
12 gaming properties and title
sponsor of Las Vegas Unlimited
Air Racing, and JT3, LLC, an
engineering and technical support
provider for Department of
Defense test and training ranges.
Last
year, an R&R Research impact
survey commissioned by Las Vegas
Convention and Visitors Authority
reported that the Aviation Nation
2002 air show attracted an
estimated two-day attendance of
500,000 making this the largest
event in Nevada during the year.
The study also reported the air
show generated a $36.2 million
economic impact for the area.
World
of Wings (WoW), negotiated the
deal and will manage the
marketing and media budget
provided by the LVE sponsorship.
In 2002, WoW was appointed
promotional agent for Aviation
Nation by the Nevada
International Air Show
Association (NIASA), a non-profit
organization that seeks the
advancement of public awareness
of airpower via annual air shows
at Nellis AFB. NIASA is
officially recognized by Nellis
AFB to assist in funding for the
air show.
Aviation
Nation is the official air show
of Nellis AFB, Nevada. Nellis AFB
is home to the Air Force
Thunderbirds, Red Flag, Air Force
Weapons School and Air to Ground
Operations School.
For
more information, contact:
Bob
Avery, CEO
World of Wings, Inc.
bavery@worldofwings.com (702)
497-9885
Mary
Anne Beaman,
Director of Programming
Las Vegas Events
maryanne@lasvegasevents.com (702)
260-8605
Master
Sergeant Chuck Ramey
Office of Public Affairs
Nellis Air Force Base, NV
charles.ramey@nellis.af.mil (702)
652-4473
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