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World Of Wings Signs Exclusive Merchandising Agreement With Six Top Unlimited Air Race Teams

David Peters Designs to Provide Team Art Under Merchandising Arrangement.

by Mark S. Daniels

World Of Wings, Inc. (WOW), of Alpharetta, Georgia, announced the signing today of a new, joint merchandising agreement, between itself and six of the top Teams in Unlimited Class Air Racing, along with the Reno Air Racing Association (RARA), of Reno, Nevada, the latter of which produces the National Championship Air Races.

The licensed production agreement marks the inauguration by WOW of NASCAR-style, licensed production and sale of Team merchandise, in cooperation with established racing teams and the organizer an Air Racing event.

The first six teams to "lead the way" in signing the merchandising agreement with WOW, include such high-profile competitors as Dago Red, Strega, Critical Mass, Voodoo, Miss America, and Rare Bear.

The agreement provides for the use and sale of team and RARA emblems on merchandise to be sold by WOW at it's new Pavilion during the upcoming 2000 Reno National Championship Air Race event.

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